Start Growing Your Business with help from The Guided Small Business Planner™

Reach your financial goals using our proven business guide.

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Align your business and personal goals.

Create a plan that works for your business.

Build the business and life you want.

Building a sustainable business is easier said than done.

By now, you've tried to use tools and resources to build a strong business and you know that you are capable of building a business that reflects...

✓ A strong community

✓ Time with your loved ones

✓ Personal wealth

✓ Work that matters to you

In short, you have seen thousands of small business owners reach success and build a fulfilling life.

But That Doesn't Make It Easy To Do!

It doesn't mean it feels possible to pay yourself generously.

And it doesn't mean you will do it, even if you know how

Let's be honest, theory without action often feels like an idea.

You need someone to make it easier to grow your business

Right now, someone telling you to "start marketing" doesn't help. You have at least a thousand questions, including...

Small business owners holding a copy of the Guided Small Business Planner
  • How do I find customers?
  • Am I pricing appropriately?
  • Where do I even start?
  • Why does this feel wrong?
  • How should I structure my business?
  • What do I need to do next?
Photo of The Guided Small Business Planner with brightly colored pens

Hi, I'm Cherith Roberson.

I'm a small business counselor and coach, writer of The Guided Small Business Planner™, mom of two, and small business owner.

I took everything that I know about starting and growing businesses and created a step-by-step guide for small business owners.

My experience working with thousands of small business owners as I ran our state's largest Small Business Center from 2017-2022 told me exactly what is needed.

I've been in your shoes. Rewind to my first entrepreneurial journey — house flipping (from 2007-2009 during a recession) and my foray into local agriculture when I worked to connect farmers and food makers.

I've made plenty of my own small business mistakes and helped business owners navigate starting and growing.

Flourish In Growth is proud to bring this tool - The Guided Small Business Planner to small business owners. I believe it will change your business and your life.

photo of Cherith Roberson, writer of The Guided Small Business Planner and founder of Flourish In Growth

Build Your Dream Business

Simple, no-fluff, specific instructions to get you unstuck.

Features You'll Love

We take the guesswork out of small business ownership with The Guided Small Business Planner™.

  • Clear, step-by-step instructions

    In writing this workbook, I combined my years of expertise as a business owner and business coach to create a step by step guide to starting a small business. Along the way, I answer the most common questions business owners like you have in a way that's easy to understand and implement!

  • A Thoughtful Process

    Your planner is not a calendar day planner. It's a business planner that is a course and workbook for building your business. It will eliminate the guesswork, backtracking, and overwhelm by helping you take action on the right things in the right order.

  • Helpful Templates

    From customer interview sheets to customer persona dossiers to competitor profiles and customer journey marketing maps, the Guided Small Business Planner is full of effective, easy to use templates that will help you build a vibrant business. Don't start from scratch!

  • Inspiring/Thought-Provoking Examples

    We've sprinkled examples and anecdotes from other small businesses throughout each section. Learn across industries and categories as you consider
    what will set your business apart!

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We've helped thousands of business owners — but don't take our word for it...

Cherith's [our founder] breadth and depth of business acumen was instrumental in helping me with opening my brick and mortar. Her ability to listen, assess, and advice efficiently is remarkable.

It is comprehensive, challenging, and beautiful. I love the rich colors, the roadmap chart that is worthy of framing once completed, and that buyers can download additional resources from the website. It is worth every penny.

Your "The Guided Small Business Planner™" is absolutely a fantastic tool the start-up entrepreneurs attending my online class or in private sessions could ever want. It so well done, concise, easy to read/understand, and will be a real helpful guide through the stress and challenges while starting a new business from "ground zero." 

Your "The Guided Small Business Planner™" is absolutely a fantastic tool the start-up entrepreneurs attending my online class or in private sessions could ever want. It so well done, concise, easy to read/understand, and will be a real helpful guide through the stress and challenges while starting a new business from "ground zero."