The Guided Small Business Planner™
Build the business you want without guessing if you are on the right path.
The Guided Small Business Planner™ is a workbook guide with step-by-step instructions for building a strong business foundation. It's your go-to instruction manual with clear instructions for creating a sustainable business. It's not a calendar. It's a guided workbook.
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You will learn how to effectively reach your dream customers, price to make a profit, and set sales goals that reflect the business and life you want. It's not just another vague how-to — it's your trusted companion, guiding you through each stage of the process of building your business.
It's like having your business coach in a beautiful, spiral-bound planner.
Chapters are:
- 1) You As Owner — we start with a focus on you as the individual business owner and leader of your company!
- 2) Customers — get to know your customers and create customer personas based on their likes, dislikes, what makes them buy, and why.
- 3) Competitors — build an understanding of your competitors, describe how you fit into the marketplace. Calculate your market share.
- 4) Fundamentals — use a checklist and guide to make sure that you have your business name, and legal structure, and understand tax implications
- 5) Vision & Mission — craft a vision, mission, and company values that resonate with your brand, your personal values, and your customers
- 6) Branding — design a brand that speaks to your customers
- 7) Marketing — map out your marketing plan with specific touchpoints for each customer persona
- 8) Physical & Digital Presence — plan out exactly how your customers will interact with and experience your company
- 9) Money — estimate costs, price your product or service, set sales goals, and calculate the exact number of customers you need
- 10) Operations — bring your business to life by outlining your day-to-day, month-to-month, and year-to-year operations
- 11) What's Next — keep up the momentum and use the handy to-do list to stay on-task and focused
Follow the clear instructions to complete each chapter and create a plan that reflects your dream business.
Every purchase receives free access to the Resources Library — this digital library includes in-depth explanations to further explain more complex processes, extra worksheets, spreadsheet templates for calculating sales goals, and more!
Product Details:
- Measures 7.75" x 10.25"
- 248 pages with 11 chapters
- Printed on high-quality 120 gsm paper
- Gold coil + gold corner protectors
- Pocket included on inside front cover and back cover and holds executive summary stickers.
- Back cover encloses the Executive Summary Poster that measures 18" x 24"
- 3" x 3" and 1.5" x 2" sticky notes to be used with Executive Summary Poster
All for less than the cost of one hour of coaching!